Sarab: A Perfume Lifted from Its Box

This is client work: Sawa Films made this 19-second ad for Sarab, a perfume brand. It opens on the amber bottle held up against the evening sky. Indoors, two hands open a black Sarab box on a stone counter in a bright living room and lift the bottle out. Outside at sunset, a man in a white thobe holds the bottle to his wrist, palm trees behind him, and a hand raises it to the glowing sky; in a car, it is held up against the windshield. Three bottles stand in a row on the counter, catching the light. In the last shot the setting sun glows through the glass. The Sarab logo card follows, then the Sawa Films card.

Made with AI, it is cut vertical in 9:16 for TikTok, Reels, Snapchat & Shorts. This is the Unboxing style on the video ads page: the packaging leads, from the box to the reveal to the first look at the bottle. It is a natural fit for perfume, gifts or anything sold in a box worth showing. Each new ad we make comes with 3 opening hooks in 3 sizes, so a brand can try more than one first moment.